Keyword Research is a very important part of any SEO effort, without proper SEO Keyword Research all your SEO efforts can be wasted, there are many tools for Keyword Research which include paid and free, as it is obvious that paid tools have some more features, which can save your SEO time, Free tools are equally important but they always have limited features, but if you want to save some money you can Keyword Research with these free tools, they will consume little be extra time but will give you the equal results.
Ranking for the right search terms
Keyword research is among the most important, valuable, and significant return activity in the search engine rankings area. Ranking for the right search terms can make or break your website. By investigating your market’s keyword requirement, you can not only understand which phrases and words to target with Search engine optimization, but also learn more about your visitors as a whole.
It’s not always about getting site visitors to your internet site, but about getting the right kind of visitors. The effectiveness of this intelligence cannot be overstated; with keyword research, you can forecast shifts in demand, react to changing marketplace conditions, and produce the products, solutions, and information that net searchers are constantly searching for.
Long Tail Keyword Research
It’s fantastic to work on keywords which have 5, 000 queries per day, and even five hundred queries per day, however in actuality, these types of widely used search terms make up under 30% of the queries done on the internet. The leftover 70% lie in what’s known as the “long tail” of search. The long tail includes 100s of millions of exclusive queries that could be carried out a few times in every given day, but, when taken collectively, constitute the most of the world’s research quantity.
An alternative lesson search marketers have discovered is that long tail keywords usually transform much better, simply because they catch individuals later on in the buying/conversion pattern. An individual looking for “shoes” is usually surfing, but not willing to purchase. Alternatively, an individual searching for “best price on Air Jordan Shoes” almost has their wallet out!
Before you begin learning SEO you may require a website, where you can implement these tips and tricks explained in this post, we are going to call this site as “Money Site” A Money Site is a website from where intend to earn money. For those of you who are new to SEO or haven’t decided how to earn cash from your money site, you will need to determine both the niche or in simple words category of your website and the type of monetization strategy you are going to adopt for your website.
Types of Monetization
Local SEO is very popular right now, this is something that is very popular right now in local SEO. The idea is to rank the local website and make money from it either by selling your SEO services to the local businesses or either rank your own websites and rent them out to local customers this is sometimes called as Rank and Rent. You can also sell the leads that you generate from your website to the local businesses. Local SEO is very profitable business and you can achieve success at a very fast pace without investing lot of money into it, you just need a high quality SEO optimized website, which can generate traffic, once your website have some good traffic you can place the customer relevant links onto your website, these links will increase client sites ranking and in return you can get money from your customers.
In recent years E-Commerce has become a big industry. Many people are successfully selling their products on Shopify a, Amazon and on their own E-Commerce sites. They usually rank their websites, Amazon and Shopify page on Google by using different SEO techniques and the get free traffic from Google and they try to maximize their earnings. Ranking your Amazon or Shopify page has the added advantage, once your page is ranked, your whole domain or website will build an authority in Googles eyes. E-Commerce is certainly a good monetization option, but it needs a lot of hard work, but if your Ecommerce website is able to fetch a good amount of traffic then you can earn a lot of money in few months.
Affiliate SEO is a technique where you advertise different people’s products and or services using your own unique affiliate ID. When any of your affiliate pages rank on Google and someone clicks on your affiliate url and purchases the product or service, you get the percentage. The affiliate strategy is an excellent monetization technique. It permits you to earn big money for virtually no work. All you need to do is get the targeted visitors to your web page that has your affiliate link on it. Below is a list of affiliate sites where you can promote your products and services:
CJ (CPA – Cost Per Action)
I have just stated a small percentage of a phenomenally huge industry. There is virtually no end of opportunities within this market, it all depends upon your interest and hard work. All you need to do is rank better in Google and to rank better on Google you have different techniques that are explained on this website. Affiliate marketing is a place where you do not have to worry about follow up e-mails or customer support. You can literally rank your sites and once you are regularly getting the amount of income and traffic you are satisfied with, you can actually semi retire and simply do minimum work as and when you need to.
The downside with the affiliate business is that there are a lot of people in it so you will have to pick your products intelligently. Try to avoid the overly competitive sectors, because there is not only a lot of competition in these sectors but there are lots of dishonest individuals there too which will attempt to sabotage your site. This could certainly happen in any industry but is more common in the affiliate sector with highly competitive products and services. When you look for gems in the less competitive sectors you might find that you do better without the troubles.
You’ll most likely rank faster with far less effort leaving you to find many more similar offers that you can dominate
Whichever monetization strategy you take up you will be able to find a bundle of information on the internet. This website will teach you to rank your websites or pages effortlessly.
Some Internet marketing strategies bring results, but they are fleeting, short-term results. If you want your site to last, to keep pulling successful results for the long-term, then there a few Internet marketing strategies you have to incorporate:
1. Opt-in Lists – With an opt-in list, you have the names and email addresses of people who voluntarily provided you with them. You can’t find a more highly targeted audience than that.
In order to build your list, ask for your visitor’s name and email address, and in return, provide them with something they want. It could be anything from your free newsletter to an email course.
You can request a visitor’s name and email address with a simple form on your site. Free list delivery services like Topica.com and groups.yahoo.com provide a simple sign-up form for you to use. Bravenet.com offers an unusually large assortment of lead-grabbing devices for free. For best results, put the sign-up form on each page of your site.
A form that pops-up into another, smaller page can work especially well for gathering leads. These are a little harder to program. If you’re new to web design, ask for help from someone who has a pop-up on their site.
2. Free Anything – Speaking of free, you need to give your customers and visitors something that will remind them of you every time they look at it; something that has your name, business, product or service written all over it (not literally, of course). This could be anything from a free ebook to a free pen. But I suggest using freebies that can be distributed over the Internet, so you can generate even more business from just one customer when they forward your gift on to their friends.
3. Give Away Content – the Internet community is always looking for more content, anything from articles to tutorials, tips to reports. You can write one article and send it out to thousands of eager people who need content for their sites, newsletters, ezines, and online publications. This way you can saturate the Internet with your name and expertise, and advertise with your author paragraph. Just be sure to let people know they can’t change your article or reprint it under other names, and that they are required to include your author paragraph if they choose to reprint it.
Use these long-term marketing strategies and drive a steady stream of traffic to your website that will only increase over time.
SEO or Search Engine Optimization is very critical for the peoples who are running online businesses and want to be successful; for your blog or e-commerce website you need Free SEO tools to be successful online.
The most important part of any SEO plan is the fact that you need to spend a lot of time and hard work into your website on a daily basis in order to get traffic and keep that traffic consistently growing.
To do SEO in a professional way you need to have SEO tools, many SEO tools are not free and you have to pay a lot to get their subscription if you are a beginner and do not have a lot of resources than you cannot do professional SEO.
How to do SEO in Professional Way
Without Search Engine Optimization tools you have to do all your SEO tasks manually which consumes a lot of time and energy, but the good news is that there are many free SEO tools available online with the help of which you can do your SEO in a professional way, the only drawback is that these tools show advertisements on their websites.
Just a Well Design Website is not enough
Just a professional looking website is not just enough! There are a lot of well designed and informative websites which do not perform well in search engines, the reason behind them is that they have poorly SEO done, search engines rank those sites higher which have good On-page and Off-page SEO, and ranking higher in search engine means more traffic and more traffic means more business.
Well if you have a professional and well-designed website, you also have to pay attention to other crucial things too like SEO, so that you can get outstanding traffic from search engines.
Free SEO Tools to Optimize Your Site
Now the question is “Where can I find free SEO Tools to optimize my site?” Well, here is the solution to your problem at seotraffichero.com.
Article writing is an art and there are many online sites which offer articles writing services for your business, but the question is why you need articles rewritten, the simple answer is you need to post your articles on different social media and different websites to get backlinks to your money site to increase search engine ranking, as backlinks plays an important role in website ranking, if you do not have unique contents search engine will penalize you for being posting duplicate contents, to avoid duplicate contents penalty you will either need a lot of unique contents or you need to spin contents. For spinning contents you need free spinner like spinbot, here is its link to it https://spinbot.com/
As backlinks plays a very important role in your website ranking, you need to check how many backlinks are coming towards your website and from which websites, backlinks from high authority websites are good for your website, I will cover website authority in some other topic in details, Majestic is a very nice tool to check backlinks, it has free and paid version, free version has daily limit, here is a link to Majestic https://majestic.com/
Meta Tags Analyzer
http://analyzer.metatags.org/ this tool not only analyze your meta tags but also give you a full report about what is wrong with your meta tags and how you can improve them.
Keyword Density plays a very important role for the contents you have written, overstuffing the keyword is not good for your SEO effort, search engines treat overstuffed contents as spam, keyword density should be between 1 to 3%, and here is a link to check your contents keyword density https://smallseotools.com/keyword-density-checker/
Domain Authority and Page Authority Checker
To check domain Authority and Page Authority you can use the free version of https://moz.com/researchtools/ose/ it has daily limits or you can use https://smallseotools.com/domain-authority-checker/ the later will display ads in the sidebar but it’s good if you want to use the free version.
These online SEO tools are 100% free for lifetime, and the most excellent thing is that these tools do not require any subscriptions, you just have to bear advertisement and free daily limit, and all these tools will provide you the accurate results.
The Search Engine Optimization tools are being frequently used today to improve websites performances. In today competitive SEO world you have to stay at the top to get more traffic for your websites and this is only possible by using SEO tools either paid or free.
These free tools will greatly help you to maintain, grow and increase your business through your website. By using these great and advanced free SEO tools, you can run and handle any SEO task in an extremely practical and professional way.
Billions of optimize website are available on the World Wide Web and millions are being built every day. Now how your website will have any kind of effect and have that additional edge over the others? Experts always emphasized on the website optimization speed as a very curial ranking factor so that it stands out from the others.
Website speed is now a major ranking factor in deciding your SERP and most of the search engines including Google have included the website speed as a key factor in deciding your website ranking.
Why not pay attention to this easy to do website speed factor by following these simple rules.
There are a number of tricks and tips applied by big companies to speed up their website speed and they have a big team who is always busy on improving website speed but do not be afraid we can increase our websites speed ourselves and this is the main purpose of this article.
So let’s dig deep.
First thing first
Make small favicon.ico
The favicon.ico is an obligatory image for your website and it stays in the root of your server. This image is obligatory because whenever a website is loaded, all browsers make a call to fetch favicon.ico and if this file is missing then it results in not found 404 error and you don’t want a needless 404 not found an error, as this is the waste of one HTTP request to the server.
I may have covered this point with the favicon.ico explanation but this is so important point that I have to cover it’s separately and it needs a detailed explanation. It is very important that you should optimize your images before using them on your websites because this will impact your overall website speed.
Use of optimized Images on your Websites
Pictures influence your websites to look great and appealing and many people have a tendency to transfer pictures straight from their cameras to their websites and they usually depend on plugins to optimize these images like on WordPress site, although these plugins optimize the images to some extent, but when you have free tools like Picnik, Imagemagick then why not use them?
Images being an important part of all websites, please pay attention to optimize all your images that are used on your websites and if possible do not take images directly from Google images they are mostly copyrighted and have embedded code in them and they are also copyrighted which can put you in big trouble.
Another important factor is that people try to scale image improperly without considering their aspect ratio, stretched images look bad and make the whole site look fake.
Make use of fewer HTTP requests
Now you will be thinking about what is this HTTP request?
HTTP request is a handshaking protocol between a web server and web request, whenever a page is requested from the server, all the parts of the page like images, stylesheets, scripts, flash etc. are downloaded to your browser from the server.
More the number of modules on your requested page more the number of HTTP requests to the server to download these modules and hence slowing the website speed.
This is the reason that you should avoid too many images and plugins on your website. Each plugin loads its own CSS and stylesheet, scripts and then needlessly increase the number of HTTP requests and slow down the speed of your website.
Simple pages work best, try to keep your pages simple as much as possible so that your pages have less number of HTTP requests. Avoid unnecessary plugins on your site, this will speed up your site performance.
Use a CDN (Content Delivery Network)
A CDN is a network of geographically scattered servers that can store the static resources of your website like images, stylesheets, scripts, flash etc. The scattered server will help to improve the load speed of your website pages. read more about CDN at https://www.cloudflare.com/learning/cdn/what-is-a-cdn/
This is helpful just when your website has global users and the traffic to your website is very high. On the other hand, if your website is restricted to a small geographical area do not play with CDN it will waste your time. Big names of the CDN providers are Akamai Technologies, EdgeCast or level3.
Put Stylesheets in a separate file to optimize website
Make sure that all the stylesheet calls are loaded in the header of your page. This will enable progressive loading of your website pages and without a style sheet, no contents will be displayed to the users, and various research conducted by different researchers have proved that putting a stylesheet in <head> section and in a separate file has improved the website speed.
Put Scripts at the bottom to optimize website
If you put the script in the <head> section or in the middle of the contents this will badly affect the performance of your site load time, make a rule to display contents first and put a script near the bottom of the page, this will improve your site load time.
Putting scripts in the <head> or in between the content would interfere with the loading of your website contents. So why not display the contents first and then load all the scripts at the bottom of the page.
Do Not use 404s ReDirects
404 errors are very bad for your website, as now we know that HTTP requests are expensive for your website, so why leave 404 error on your website there are number of online tools and extension available online which can report your website 404 error pages like Broken link checker chrome extension, Google hates broken links on your site and give your site low ranking in search terms, you need to avoid them as much as possible.
There are many people who use 301 and 302 redirect plugin, these plugins are used to redirect to a not found page to another page of the website or to a homepage of the site, but this usually slows down the user experience.
Injecting a redirect between the HTML and the user delays page load, since there is nothing in between them to serve to the user.
Life has become very fast and the researcher on the internet have no time to wait for your page to be loaded and if this is the case he/she will never return to your website and Google will rank your site very low and low site have no or very little traffic.
I am pretty sure that if you implement above-explained tips and tricks you are going to drastically improve your optimize website performance.