Instagram stories: Things Marketers need to know
In the world of social media, Instagram stories are the modern buzz. Instagram’s new stories features are already a brand favored that lets you share all the flashes of your day. These stories vanish after 24 hours. Meantime, once you add content to it the story...
Facebook Engagement Custom Audiences: Target Those Who Interact
Facebook has recently released Engagement on Facebook Custom Audiences. It too exciting features where you can target your audiences who engage with your posted videos, lead ad forms, Facebook Canvas, and people who share links to our website. Facebook Custom...
Everything You Need to Know about Facebook Instant Articles
Wondering what the gossips are all about Facebook Instant Articles? Want to publish your own Instant Articles on Facebook? Unlike other features, Facebook Instant Articles is also one of the successful and beneficial creations of Facebook that was released on April...
Social Media Trends That Will Change the Game In 2023
It’s either Facebook’s big push in live video or Instagram driving on snap chats stories format, the battle between social media has been brutal as each platform clashes for a stake of the courtesy. In this competitive scenario of all the social platforms, it is...
DEALING WITH FAKE FOLLOWERS AND SPAMMERS ON TWITTER
The last couple of weeks a mixture of work, family obligations, and a cold that wouldn’t end have kept me occupied, but now I’m finally back on my feet and I’d like to share two tools with you that I have recently used to remove fake accounts from a client’s...
WHY YOU SHOULDN’T USE PHOTOSHOP TO CREATE INFOGRAPHICS – AND WHAT TO USE INSTEAD
I have been using Photoshop for almost 20 years and even though I still don’t use it anywhere near its full potential, Photoshop has become my go-to solution for anything graphic. When I recently had to create my first infographic for the Myanmar Shelter Cluster, this...
HOW TO FIND RELEVANT TWITTER FOLLOWERS
One of the most frequent issues that many of my NGO clients have is connecting with people who are truly interested in their issues on Twitter. While it’s easy to find followers, it’s much more difficult to find relevant followers. For the last few years I...
HOW TO REACH ONLINE INFLUENCERS
For many small or very specialised organizations, press releases are a waste of time. Most of the time, these organisations have neither the name recognition nor an existing network of media contacts, that would help them stand out in the flood of press releases that...
Buzzword’s and Industry Standards
Take a long hard look at your site. How often do you use words that only someone very familiar with your industry would understand? If your readers cannot easily understand what you are saying, they will leave your site rapidly. When we use jargon or industry-specific...
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